What to expect with return On investment in cryptocurrency 

What Is ROI?

To understand what to expect with ROI in cryptocurrency, it’s important to first understand what Return on Investment (ROI) is.

ROI is a financial measure (ratio or percentage value) used to assess the efficiency and profitability of an investment in an asset. Put simply, it is an indicator of your investment’s growth in value over a certain period. It’s one of the key financial measures used to compare different types of investments or multiple trading operations, across traditional markets and in the crypto world.

Since ROI measures the efficiency and profitability, it makes sense that a high ROI value indicates that the investment is good, while a negative ROI means the return would be lower than the costs.

How Do You Calculate ROI?

The calculation of ROI is based on the following equation:

ROI = (FVI – IVI) / IVI * 100%

where:

FVI = final value of investment

IVI = initial value of investment

Taking an example, say you invest £1,000 in a cryptocurrency such and Bitcoin or Floki. £1,000 is your initial investment (IVI). One year on, your cryptocurrency has increased in value by 25% and you sell your investment for £1,250. This final figure is your FVI. Your ROI is calculated like so:

(1,250 – 1,000) / 1,000 * 100% = 0.25 = 25%

This basic ROI calculation assumes there are no additional costs such as transaction fees and expenses associated with the investment. This basic calculation is a very quick and efficient way to assess the ROI for an asset like a cryptocurrency.

However, a couple of flaws with a basic calculation include this inability to consider expenses, and time. It would be unrealistic to assume no costs in any investment you make. You are likely to incur paid transaction fees, and these can quickly erode base ROI calculations. Therefore, to calculate your ROI considering all these additional expenses, use the formula below:

ROI = (FVI – Expenses – IVI) / IVI * 100%

Another point to consider is that when using the ROI formula to compare two different trade opportunities, the equation does not take into consideration time. Therefore, in some situations, one investment may seem more profitable that the other, when in fact it’s lower because it requires more time to achieve. For example, say your first trade had a 90% ROI but took 12 months, it would be less efficient than a trade that is 70% ROI in 6 months.

What to expect with ROI in Cryptocurrency?

Bitcoin and Ethereum are the two largest cryptocurrencies now. The ROI for Bitcoin in the last 5 years was 8770%. This means is you invested £1000 five years ago, you’d now have made £87,700. The ROI on Ethereum over the last five years was 29613% which means you would have made £29,613,000 on a £1000 investment. However, it is important to remember that the value of cryptocurrency is constantly up and down at the same time.

Estimating long-term ROIs for many cryptocurrencies is very difficult because the market is changing all the time. The current market is very different from what it would have been five years ago, plus there are new cryptocurrencies appearing all the time. 

 

How To Make Your Business Website More Personal

Whether you are hunting for a job or want to build a personal brand, a personal website can effectively help you gain an extra edge and help you achieve your goals. Creating one often gives you the chance to build an online presence, allowing you to shape how you would like to be perceived online.

A professionally-done personal website can help position you as a qualified industry expert, reinforce your brand, and expand your reach. However, it is not always a good idea to design and create your website yourself, especially if you know nothing about website development.

This lack of technical expertise often translates to the inability to create a fully customized website experience for your visitors. Here are some of the main reasons why you need to personalize your website:

1.    It makes it easier to contact you because it highlights your most preferred communication channels

2.    More online presence control by not restricting what you choose to share

3.    It helps you showcase creativity, as it allows people to pursue and nurture different talents and hobbies like photography

4.    It helps you with your web design by letting you put basic web development skills into practice even with no prior experience

5.    Gives clients an insight into who you are through creative stories and unique bios

Make Your Business Website more Personal

1. Show First Time Visitors a Unique Experience

A website needs to stand out from others, and personalization can help you achieve this. This way, you can easily customize visitor experiences and tailor engagement rates.

To do this, you will need to have your contact information available, add multiple website language options, and personalize the website based on the user’s device.

2. Be Responsive

Customers usually need your attention, and the more responsive you are, the happier and satisfied they become. Besides providing your contact details on your “Contact Us” page, it would be best to add a chat on your website.

Keep in mind that chat needs to be operated by real people, and in real-time, users do not like to converse with chatbots. Also, remember to have them talk to users like a friend. This will help improve your customer experience.

3. Use CRM Software To Determine What Users Want to See

Most successful businesses often strive to know and understand what their customers want. One way to find this out is by using customer relationship management (CRM) software.

CRM software often tracks customer behavior and engagement, enabling users to generate detailed customer profiles based on their wants and needs. This means that you can similarly use CRM software to effectively determine what your customers want to see on your website.

4. Showcase a Video

Videos are a form of multimedia content used to grab visitors’ attention. You can personalize your website by adding a video of the website creator or the business CEO to help visitors get a feel of who you are and trust you more.

Many online customers get frustrated with content that does not match their interests. So, remember to ensure that the videos you use on your website are relevant.

5. Add a Personal “About Me” Section

The “About Me” page is integral to any personal website. This piece of online real estate gives you a unique chance to introduce yourself and your business to potential customers. So, create a section that gets users to know more about you and how your business started and grew.

6. Regularly Add Content

Adding content daily will ensure you get more visitors. This regular addition keeps your website up to date and helps you build trust with your customers.

It also shows readers that you care. Doing this will help you build lasting relationships with your readers, as they will probably rely on your website for regular updates. Be sure to always share helpful content.

Draw in New Readers

Creating a website for your business or personal endeavours is a great way to gain traction and outdo competitors. No matter the reason, making the website as personal as possible helps you connect and engage better with your target audience. With hundreds of thousands of new websites being created every passing day, web personalization is the only way to make yours stand out.

To make your website more personal, you only need to give your first visitors a unique experience, be responsive, determine what customers want, feature more videos, personalize your “About Me” page, and add new content regularly. There are numerous stunning examples that you can use to inspire your web personalization journey.

 

5 Tips for Expanding Your Small Business

Expanding your small business can be an exciting yet daunting task. There are many considerations to make regarding whether a small business should expand and, if so, how to expand. Here are some tips for expanding a small business to help navigate this challenge with more focus and understanding.

1. Improve Processes

Your entire business operation runs on a range of step-by-step phases or processes. These processes can be onboarding a new customer, manufacturing, or other tasks. If you take a closer look at the processes that run your business, you will realize their costs and benefits. So if you can improve processes, your business will reduce costs, boost its productivity, and therefore profitability.

Many businesses make the mistake of expanding before their processes can handle the increased workload. Get your processes as organized and automated as possible with project management tools and robust strategies in place, such as agile methodology. This involves breaking a project up into several phases to continuously improve the end result.

2. Utilize Technology

There is an abundance of technology available to help small businesses, from financial reporting to inventory management to communication apps. Many of these technologies cost money, but the productivity and analytical benefits should pay that money back and then some.

Be sure to choose technology that is a fit for your industry and the needs of your business. With the right technology, you can save time and money on tasks. If you spend less time completing a task, not only will customers appreciate the prompt service, but you will have more time for high-value and impactful strategic tasks to expand your business. Technology can improve your margins or productivity; either way, you make more money on the same amount of sales or increase sales potential.

Technology has also created new sales channels for your business. You can sell your products through a website, app, or social media. The internet offers multiple sales channels and a cost-efficient advertising platform.

3. Add New Products or Services

Adding new products and services is a great way to expand your business. New products can help you capture more of the current market or help you expand into new ones. It’s also an effective defensive strategy against your competitor’s market share by occupying as much of the market as possible, thereby limiting their size.

New products help you capture new customers and deepen your relationship with current ones. Launching new products is an effective strategy if you do your research. You want to sell the market what it needs and at an agreeable price.

To do this successfully, ensure your finances and processes can accommodate new products. Doing so will likely involve investing some of your money, so be prepared to cover this cost until profits start coming in. Your small business should also be able to withstand any losses you may experience if a product or service is unsuccessful.

You want the expansion plan to improve your position, but it should never affect your current product portfolio. It’s unnecessarily risky to build your business on product A then jeopardize your progress by pouring everything into new product B.

4. Expand Your Customer Base

Explore new territories and audiences you can reach with your business. Social media is an excellent resource to get these new audiences as geographic limitations do not bind it.

Consider rebranding your business to appeal to a more expansive customer base or to have more variability in how you can present your brand. Branding makes your product resonate with the target market, so if you plan to enter new markets, you may need to change your messaging.

5. Analyze Finances

Generating detailed and useful financial reports can help your business understand how to cut excess spending, where you can invest more money, and whether expansion is feasible at this time or not. At the end of the day, money is what pays the bills. It keeps your lights on and pays for any aspirations you may have. Managing your finances to ensure that your business stays afloat and can handle shocks or expansion plans is vital for your future.

Analyze your finances carefully to identify the best way for your business to expand, whether through hiring more employees, investing in more inventory or growing facilities, and so on. Analyzing your finances is essential at every stage of a business’s life, especially leading up to an expansion. So, do this as early as possible, even if expanding is far away.

Plan for the New Opportunities

Expansion is a natural business growth process, but that doesn’t mean you shouldn’t plan for it. With the right plan, you can reduce the risk and improve the odds in your favor. An effective expansion plan will strengthen your financials, marketplace, and stability in the long run.

 Physical Gold Vs Digital Gold Which Is A Better Investment In 2022.

Gold has long been regarded as one of the safest investment alternatives, and investors today may invest in both physical and digital gold. It’s in high demand as an investment, a reserve asset, jewelry, and part of electronics. It’s highly liquid, has little credit risk, and has historically preserved its value over time.

Investors wonder if digital gold can be a better option. Of course, the answer is subjective. To get a better idea, it's advised to compare the concept and approach of physical and digital gold investment.

To that end, compare and contrast actual gold with digital gold to have an informed opinion.

What Is Physical Gold?

Physical gold is a popular investment option, especially since it has emotional and social importance. Gold is bought in the form of gold bars, coins, and jewelry.

It can be bought directly from banks, jewelry stores, or dealers. Gold may be easily liquidated for cash anywhere in the world. It’s a globally recognized asset that can be utilized in an emergency. Though gold purchases are normally kept private, it’s wise to keep all bills and receipts for tax purposes.

Gold capital gains tax is based on the asset's holding duration. If you’re interested in buying physical gold, you can also buy them online as it’s more common nowadays. Buying gold bars online is easy. Look for them on trusted shopping sites. Choose gold bars by weight, quantity, and price.

Larger-quantity buyers get discounts from online gold sellers. You can save money by paying with a credit card or a wire transfer. Keep the gold bars in their original packaging to avoid scratches and store them in a home safe or bank safety deposit box.

If you’re looking for a hassle-free and trusted gold selling website, check Oxford Gold Group gold bars.

Benefits Of Physical Gold

·         Gold is the most desired precious metal. The desire to own this metal has grown in years.

·         Gold has had no intrinsic worth. Metal has always been in demand. Even in a crisis, the asset is easily sold.

·         Gold doesn’t depreciate over time.

·         One can pass on gold to future generations.

·         Gold is an inflation-proof investment. For example, one can buy gold today with cash. They can sell it afterward and recover the changes.

·         Investors can borrow and avail of loans with their gold as collateral.

Moreover, gold is easily liquidated and converted into cash. This can be done anywhere on the earth. The liquidated value is the same as the solid value, so that's the best method to invest since you can cash it out whenever you need it. Unlike other investments, there’s no certainty of profit following the liquidation.

Almost any bullion trader in the world will identify gold and buy it from you. You can sell it to a local coin business, an individual, or an online dealer. It's always possible to sell it or swap it. Liquidity is the ability to take gold literally anywhere in the world and sell it immediately.

Physical gold ownership comes with its set of charges, including storage, insurance, transaction fees, and markups. Processing and small lot fees may apply to investors making modest purchases. If you only want to invest a small portion of your wealth in gold, these charges may be prohibitive.

Regardless, investors shouldn’t be afraid of buying gold. Bullion is a good way to diversify and hedge against economic volatility.

Digital Gold Advantages

Digital gold is simply a gold substitute. It’s free of currency rate manipulation and allows investors to trade globally without touching physical gold.

With digital technology, something new is available every other day. With digital gold, you may now acquire, store, or invest in gold digitally in minutes. But how does it work? Here’s how:

·         It's Safe

Your digital gold is always safe and secure and is backed by physical gold at your seller's end. The danger is that gold stored at home could vanish at any time. The platform where the investor bought the gold has a safe that’ll relieve the owner of undue fear.

Buying this gold in the form of currencies eliminates the risk of theft because gold tokens are digital. Moreover, many people are hesitant to invest in digital gold as it’s a new thing. Don't worry, digital gold is a safe investment option. Every gram of gold in your account is backed by actual gold. This means you aren’t in danger.

·         Uniform Pricing

The price of gold varies by region, city, and state, but not so with digital gold. The pricing of digital gold is uniform nationwide.

·         It’s Convenient To Trade

Trading digital gold seems to be more convenient. Buying or selling gold requires a trip to a jewelry store or bank, which takes time and effort. To purchase gold, you need a gold locker. However, digital gold may be bought and traded online anytime, anywhere.

Following a successful sale, the funds are transferred to your linked wallet or bank account. Further, this digital asset is easily redeemable in gold coins or bars. One can easily cash out their investment.

·         Quality Is Guaranteed

Investors will own 24 carat gold of the highest quality. So, they don't have to worry about protection or purity.

·         You Can Track Your Investment Easily

Online platforms allow investors to track their investments (apps or websites). It also allows them to readily evaluate their investment returns.

·         You Can Invest Small Amounts

Small sums of money can be invested in digital gold. There are no minimum purchase requirements, so digital gold is suitable for little investments.

·         Investing In Gold Has No Limit

The government has recently imposed strict limits on gold holdings. A household discovered to have gold more than the legal limit will face severe penalties and tax investigations. Investing in digital gold isn’t restricted because it’s all documented.

For emotional and privacy reasons, many households prefer to hold gold in physical form. And some millennials and other digitally aware investors are increasingly choosing digital gold as a safer, more reliable investment option.

Conclusion

A gold investment portfolio, digital or real, is considered healthy. This reduces portfolio volatility, currency risk, and inflation risk. It all depends on your investment objectives. Both real and digital gold have benefits and drawbacks, so do your research and figure out which is best for you.

Do You Like to Play on the Phone? Read How Gambling is Adapted for This

Today, most websites in the Netherlands and around the world need to cater to mobile users if they don’t want to lose business. Be it a bank, a holiday booking platform, or a casino, they could lose over half of their business if they didn’t mobile-optimize their content. Perhaps it is no surprise that a tech-savvy industry such as online gambling has adapted perfectly to this changing technology and trend and they offer mobile gambling on the phone as well as traditional PC gambling.

In this piece, we are discussing how exactly they do that with a Dutch iGaming expert, Jettie Oosterveen.

Games that fit small screens

In the Netherlands, more than half of the website visits are from mobile devices. Almost all of the entertainment industries have adapted their products to mobile users, perhaps with the exception of serious video gaming. Of course, you cannot combine the complicated controllers, a state-of-the-art screen, and a powerful processor into a tiny phone so PlayStation and Xbox consoles are not going anywhere.

However, when it comes to gambling games, you don’t need top-of-the-range machinery to enjoy the gameplay. The best Dutch online casinos that you find on sites such as https://onlinecasinoes.nl/ offer lots of different games with mobile players in mind. Slot games are designed to fit the small screen perfectly and typically, players have a choice to play the game in landscape or portrait mode. Virtual table games such as blackjack, poker, roulette, or baccarat use even less complicated graphics, and there is absolutely nothing that would make these mobile games inferior to PC games.

Unlike in video games, there are not many control options as gambling games don’t require any skill. Usually, there are 3 to 5 buttons that are well visible on the screen, and players can adjust their bet, place the bet and start the game with these.

Apps versus HTML5

Mobile gambling online can be done using casino apps or the mobile version of the casino’s page. Not all casinos offer mobile apps in this day and age though as most users simply access the casino’s site through the mobile browser. That being said, there are some advantages to mobile applications. While internet speeds are not an issue in the Netherlands, there are many countries where wifi is not readily available and mobile data is expensive, and/or the speed is low. Some casino games can be played even offline when you have the app downloaded on your phone. So when you are left without the internet you can still play games or thanks to Netflix you can watch gambling-themed movies if you have previously downloaded them in the Netflix app.

However, most players use their phone’s browser to access the games. HTML5 technology (Hypertext Mark-Up Language Revision 5) makes accessing the games uniform and there aren’t too many device requirements so anybody can easily access the games. Mobile optimization which is essentially the adaptation for mobile phones has paramount importance to casinos and often new games are first developed to mobile and only later to PC.

Mobile payments made easy

One other reason why it is so convenient to play casino games from your phone is the ease of mobile payments. Many people only access their bank account, Revolut account, or Paypal through an app and this is where they need to authorize transactions. Some banks send you a text message with an authorization code to approve transactions so again, you will need your smartphone. When you use your phone to play the games and top up your account, everything is more convenient as you won’t have to use both your PC/laptop and your phone when you want to deposit money to your player account.

Conclusion

The gambling industry has perfectly adapted to the needs of mobile users. Players don’t lose anything in terms of usability or enjoyment when playing on small screens. Apps are advantageous for use with a poor internet connection but HTML5 is leading the way.

 

 Custom Software Development Important?

These days businesses are coming through a scalable digital transformation adopting innovative technologies in various business automation software apps. The choice of a particular type of software depends on lots of factors that include:

●        Pains and problems the business struggle with

●        Business industry and specialization

●        Aims and tasks of the software solution

●        Size and revenue of the company

Before implementing any type of business software application, it is pivotal to clearly understand why your company needs it, what issues it will resolve, what benefits it brings for your employees, daily operations, company management, annual revenue, and other factors.

Currently, you will hardly find any business organization that wouldn't use at least software solutions - ready-made apps, customs solutions, SaaS products, and so on. However, market-available business software often does not correspond to the needs and expectations of these companies as a software product with a single functionality cannot fit all businesses perfectly well.

Therefore, in this post, we would like to discuss what benefits custom software development actually can bring into your business and how to start the development right away.

Benefits of Custom Software

Compared to the software solution available on market, custom software development takes into account your specific case - your business problems, needs, and requirements. Here we have collected the top benefits that will prove to you that custom software development is important for your business growth and capacity:

●        All your technical and other requirements will be considered in the solution that guarantees 100% match to all your internal process and business needs which is impossible choosing the ready-made software;

●        Custom software is a great way you can invest your money to get profit to your business growth and development, custom software development is much more beneficial than paying for the available on the market solutions;

●        Custom software development entails the best security practices required for your specialization, you can be sure that your private data is highly protected thanks to data security regulations and compliances;

●        Ready-made software solutions usually have poor technical support and slow reaction to many bugs and errors that may occur to your solution, custom software development implies continuous support of the solution after the release;

●        A custom business app can be smoothly integrated with the existing internal system eliminate any errors and problems with its functionality and feasibility;

●        Custom software solutions are scalable and can grow simultaneously with your company, there is no need to look for additional solutions as you can always upgrade your custom business app.

The flow of custom software development

The development process of business solutions is quite similar. It commonly starts with the discovery stage that entails the deep analysis of your company processes and workflows, researching the competitors and what type of software they use, defining the core problems that can be overcome with the implementation of custom software tools. This development stage is pivotal as it helps to define the core specifications for the project for the further development steps.

Planning

As the project scope is clearly defined, all next steps taken by the development team should be planned, discussed with the client, and documented. Due to the Agile methodology that we follow in GBKSOFT, the entire project is split into smaller parts of functionality: sprints-epics-user stories. It provides the precise following the initial plan, testing each piece of functionality and deciding whether it needs improvements or the developers can proceed.

Design concept

Solution design is not only about the colors and schemes but it must be intuitive, convenient, user-friendly, unique, and modern. The business software system will be accessible by all your employees from different departments, of different ages and skill levels. You need to ensure that your solution will be easy to onboard and use for all areas of your company.

Writing code

Due to the technical specifications defined in the discovery stage, the development team decides what technologies should be used to execute the set tasks and make the solution functionality highly operating. Thus, the developers proficient in the needed programming languages start writing clean and unique code of your custom software development.

Testing

Debugging and testing the feasibility of your software solution must be conducted before the project release. If you develop MVP, you should think of looking for first test users to see their feedback related to the efficacy of your software solution and make improvements before the full deployment.

Maintenance

Continuous support is required for any type of custom software in order to make regular functionality upgrades due to user feedback, the latest trends and demand in the industry, and so on. It is advisable to entrust this process to the development team that has built the solution from scratch.

Entrust your custom software development to GBKSOFT

GBKSOFT specializes in developing custom business software for clients from different industries, with different problems, concerns, and needs. 

 Small Manufacturing Businesses 6 ways can Succeed Digitally

Small manufacturing business:  customers are going digital, and having a more collaborating brand will help you focus and direct your business to your consumers' needs. Small manufacturing businesses are constantly evolving, so too should their marketing business plan. In the last few years, the growth of digital commerce has exceeded 300%, and it won’t slow down anytime soon.

When it comes to going digital, companies have lagged behind merchants and other businesses. However, health concerns have forced them to go digital as a tool for outreach to consumers.

Here are six ways for a small manufacturing business to succeed digitally.

1. Small Manufacturing Businesses Keep Track business Of Production Planning and Reporting

To stay on top of things in the business, you need always to have a complete idea of your industries’ presentation. You can do that by using manufacturing software for small businesses to streamline the preparation and managing of business manufacturing processes.

• How To Market Online Via Your Website Or Social Media Pages

It is necessary to keep on top of your social media platform. Having three or more social media account pages can go a long way in helping promote your business on social media.

Keep the content fresh; change your content as often as you can— maybe monthly or seasonally so that your content is always up-to-date.  When and how often you post is also essential to your business’s digital health.

• Keep Business website Sites Updated

Whether it's an old website site that needs revamping or a new website that has just been purchased, it’s necessary to include new content on the website site. You can do it yourself or have a digital skilled stay on top of it for you.

Daily Updates include sales, leads new addresses, additional branches, or online sales information and guides.

Use good quality images on your website sites and change them as regularly as you can to keep consumers interested.

• Create Strong Online Presence Using Modern Technology

Use business all the tools at your disposal to stay connected, A strong online presence will not only increase leads and sales but will also help you to understand what the customers want. It can also be a great way of tracking customer reviews, both good and bad.

So, you’ll know what’s going well and what needs to improve.

Small businesses must keep up with technology, and familiarizing early can mean the difference between a successful year of sales and fall behind the competition.

• Accommodate Online Clients

Even though the necessary part of your business is very much physical, some people still want the option to shop online.  While it may be only an option for others, some clients may be far away and need an online offering to buy your products. If you have worldwide shipping, you can sell anywhere your customers are. There is no reason to wait to enter this or that market.

Remember, most of your customers are online. They want to find you, reach you, and conduct business with you online. They care what you do and how you appear online.

• Employing A Digital Strategy Will Allow You More Time to Focus on Business

As a small business owner, you’re constantly on the go, but having a Search Engine Optimization (SEO) expert can keep everything ticking and your customer base growing. This arrangement will leave you enough time to focus on the business's area where you most excel.

Remember that search engines rank your website; if it ranks high in search engines, the chance for growth will also be high. You’ll be able to do more marketing for less money. Even a tiny marketing budget can be stretched very far with an online presence.

• Managing Relationships With Customers

Customers tend to choose companies that provide better service. Customer relationship management (CRM) digital tools can help a business keep track of customers, manage calendars, assist with billing, and automate its social media management. These are just some benefits of these kinds of tools.

The result of better relationships is customer satisfaction, which leads to better communication with your clients and more retention.

Conclusion

Embarking on a digital journey may seem overwhelming and intimidating, but the benefits are well worth the effort. You’ll be able to streamline workflows and increase collaboration between different marketing channels and improve customer relations.

Consider how easy it is to create content online, have giveaways, and let customers share ideas for improving or designing your line. An online presence has a little more creative freedom than traditional brick-and-mortar stores. The most crucial benefit of going digital for a small business is that it allows you to focus on what you love to do—growing and nurturing your business. So, you don’t need to overwork yourself trying to stay on top of the needs of your business and fretting over if enough customers are aware of your presence when you can go digital and see substantial growth